Celebrating 15 Years of WHY: Get Find Your WHY Free with Any Course Purchase!

This month marks the 15th anniversary of Simon’s first TED Talk on the concept of WHY. To celebrate, we're offering Find Your WHY (a $250 value) for free with any course purchase.

There is an entire section
in the bookshop
called self-help,
but
there is no section called
help others.

We are helping
to build the
help others industry…

We Teach Human Skills.

Our courses teach the skills to help you perform at your natural best. Is there an area we can help you improve?

Bestselling Courses

Unlock your potential with self-paced courses tailored for your growth.

The Art of Presenting

Discover Simon’s techniques to captivate your audience with confidence.

A Navy SEAL's Guide to High Performance at Work

With Simon and Rich Diviney, a retired Navy SEAL commander.

How to Handle Conflict at Work

With Simon and renowned psychotherapist Dr. Sara Kuburic.

What's New

Insightful musings, useful advice, and other news you can use.

One Mistake Too Many Leaders Make in Meetings

When meetings feel stuck, it’s natural to want to “call on” participants to speak up. Here an Optimist Instructor explains why that can ultimately backfire.

Read Article

Why We Need Each Other

Our founder Simon Sinek shares his thoughts on trying to go it alone.

5 Freelance Strategies to Boost Your Earnings and Impact

Understanding how to communicate your value is the key to not only commanding higher fees but also attracting better clients and creating more sustainable business

Hands-On or Hands-Off: Which Leadership Style Is Better?

Our founder Simon Sinek dives into the data for answers.

Inspiration for Your Inbox!

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By entering your email, you agree to receive exclusive offers, promotions, and a treasure trove of uplifting content. But no pressure—unsubscribe whenever you wish!

A Bit of Optimism

The latest episodes from Simon's weekly podcast about life, leadership, and generally interesting things.

Wealth Is Togetherness
with community organizer Kennedy Odede

Landing Moonshots
with Google’s Innovation Chief Dr. Astro Teller

Creativity Is Connection
with poet IN-Q

Why We Do What We Do

We imagine a world in which the vast majority of people wake up every single morning inspired, feel safe wherever they are, and end the day fulfilled by the work that they do. We believe the best way to build this world is to commit to building it together.

Celebrating 15 Years of WHY: Get Find Your WHY Free with Any Course Purchase!

We Teach Human Skills.

Bestselling Courses

The Art of Presenting

A Navy SEAL's Guide to High Performance at Work

How to Handle Conflict at Work

What's New

One Mistake Too Many Leaders Make in Meetings

Why We Need Each Other

5 Freelance Strategies to Boost Your Earnings and Impact

Hands-On or Hands-Off: Which Leadership Style Is Better?

Inspiration for Your Inbox!

Enter your email to receive daily quotes from Simon and weekly collections of the latest articles, new lessons, and podcasts.

Inspiration for Your Inbox!

Sign up for our newsletters and get 30% off your first purchase.

A Bit of Optimism

Wealth Is Togetherness
with community organizer Kennedy Odede

Landing Moonshots
with Google’s Innovation Chief Dr. Astro Teller

Creativity Is Connection
with poet IN-Q

Why We Do What We Do

Contact Sales

Purchase: $999

Bundle & Save: $1,198 SAVE $800

Contact Sales

Purchase: $999

Bundle & Save: $1,198 SAVE $800

Celebrating 15 Years of WHY: Get Find Your WHY Free with Any Course Purchase!

We Teach Human Skills.

Bestselling Courses

The Art of Presenting

A Navy SEAL's Guide to High Performance at Work

How to Handle Conflict at Work

What's New

One Mistake Too Many Leaders Make in Meetings

Why We Need Each Other

5 Freelance Strategies to Boost Your Earnings and Impact

Hands-On or Hands-Off: Which Leadership Style Is Better?

Inspiration for Your Inbox!

Enter your email to receive daily quotes from Simon and weekly collections of the latest articles, new lessons, and podcasts.

Inspiration for Your Inbox!

Sign up for our newsletters and get 30% off your first purchase.

A Bit of Optimism

Wealth Is Togetherness with community organizer Kennedy Odede

Landing Moonshots with Google’s Innovation Chief Dr. Astro Teller

Creativity Is Connection with poet IN-Q

Why We Do What We Do

Unleash Your Infinite Mindset

Quantity: 1 quantity = 1 team of up to 20 participants

Teams 20+

Contact Sales

Teams of up to 20

Purchase: $999

Bundle & Save: $1,198 SAVE $800

The Art of Creating Fiercely Loyal Customers

Quantity: 1 quantity = 1 team of up to 20 participants

Teams 20+

Contact Sales

Teams of up to 20

Purchase: $999

Bundle & Save: $1,198 SAVE $800

Wealth Is Togetherness
with community organizer Kennedy Odede

Landing Moonshots
with Google’s Innovation Chief Dr. Astro Teller

Creativity Is Connection
with poet IN-Q